Crowne Plaza Shenzhen WECC

The first Crowne Plaza flagship hotel in China has been settled in Shenzhen. By adopting innovative design approaches and modern interior style, Cheng Chung Design (CCD) interpreted the cutting-edge lifestyle in Guangdong-Hong Kong-Macau Greater Bay Area.

Crowne Plaza Shenzhen WECC showcases a brand new image which is younger, more modern and stylish, with colourful hues and fun details. It aims to provide today’s modern business travelers with a superior and dynamic experience.

The creative combination of contrasting materials and elements, including solid cement walls, transparent glass, soft water and warm sunlight, produces unexpected effects. The entrance canopy features 5-meteres high water curtains, which greet guests with a cool and refreshing atmosphere. As night falls and the temperature goes down, the canopy area is illuminated by lighting, which creates charming and unique visual experiences. The entrance appears indistinctly and keeps a low profile, which embodies oriental zen atmosphere.

The simplistic and neat lobby incorporates subtle design ideas. The intersecting of transparent acrylic strips and timber conveys the modern business elites’ life. The layout of the lobby bar is flexible. Furniture of different forms are flexibly combined and arranged, thereby generating new and integrated working, socializing and living scenes.

The ballroom is connected to outdoor landscape. A beautiful play of light and shadows, precise proportions at vertical and horizontal levels, dialogue between structures, as well as meticulous material treatment, all contribute to shaping the elegant space.

The all-day-dining restaurant has an azure woven screen is a visual highlight, which resembles rippling sea water and provides refreshing visual experiences. The Chinese restaurant features red bricks made of fired clay feature a simple, warm tone, which contrasts with translucent acrylic and round pendant lighting fixtures above dining tables, together rendering a modern aesthetic. Gauze-like screens reveal scenes indistinctly, integrate the real and the virtual, and allow guests to immerse themselves in a fabulous dining atmosphere.

The design of suites is a combination of quality and exquisiteness, which pays attention to details while at the same time shaking off complexity. The clean bedroom area seems to float in the air, making guests feel completely relaxed.

With full consideration of style, functionality, flexibility and privacy, the room divided into four functional areas for working, sleeping, leisure and washing up. Each guest room provides an adaptive working environment.

Project Title

Crowne Plaza Shenzhen WECC
Completed Date
May 2020
Gross Floor Area (GFA)
28,000 metres square
Interior & Decoration Designer
Cheng Chung Design (HK)
Lighting design
Cheng Chung Design (HK)